A competitive analysis includes identifying the top competitors in your marketspace, comparing their products and services to yours, and planning how you’ll mitigate those risks.
PREPARING TO WRITE YOUR PROFESSIONAL BIO Putting thought and energy into preparing to write your professional bio pays big dividends. Like the resume you provide when you’ve applied to a company, your business plan that includes your professional bio will be shared with people you haven’t met. You want to be certain it provides a […]
WHY WRITE A BUSINESS PLAN? Your business plan is the tool that forces you to think through every aspect of your new business. It’s also a communication tool that you can use to show: Bankers – if you plan to take out a loan. Potential investors and venture capitalists – if you want to attract […]
During the Super Bowl, probably about halftime, I was on my way home after running some errands. I had the radio on and was listening to an interview with Tim Urban about procrastination. Tim, a blogger whose blog, Wait but Why, explores procrastination. He described his early theory that procrastinator’s brains were different than non-procrastinators. […]
Now that the new year is firmly on its way the resolutions we made a week ago have started to be tested. This can be particularly true if those resolutions are those we’ve made year after year and failed to keep. If one of those resolutions was to start your own business, you’re in good […]