Increasing Your Revenue: Expand Your Market

Yesterday my business colleague and friend gave me some great ideas on no or low cost ways of expanding my market reach. Her husband and a partner opened a small business about ten years ago that’s grown into a successful enterprise.   They started out by installing liners in the beds of pick-up trucks for truck […]

Increasing Your Revenue: Expanding Your Presence Along Your Value Chain

It’s no surprise to any entrepreneur that when your business is a start-up you have to operate along the full value chain. In other words you have to master and perfect every single step in the value chain. You define and build the product or service, market it, sell it, produce it, deliver it, and […]

Increasing Your Revenue: Leverage Your Assets to Expand Your Product and Service Offering

One of the toughest start-up challenges is growing your business to the stage where you can cover both your business expenses and a comfortable salary.   Regardless of what business you’re in, there’s typically an opportunity to leverage your current assets. My hairdresser and friend, Lauri, has successfully run her hairdressing business for almost twenty years. […]

Increasing Your Revenue: Building a Consortium

If the first few years as a solo entrepreneur teaches you anything it’s that you can’t do it all at once. When you’re calling on potential clients or pitching your products you’re focused on making the sale. With that focus you can’t be actually delivering a service or producing more of your product. It just […]