Why Every Start-Up Should Conduct a Competitive Analysis When you’re launching a low-cost business start-up it’s tough not to be overwhelmed by the number of steps required just to get your product to market. Taking the time to conduct a competitive analysis can seem like a waste of time. However, you have the advantage of […]
A competitive analysis includes identifying the top competitors in your marketspace, comparing their products and services to yours, and planning how you’ll mitigate those risks.
PREPARING TO WRITE YOUR PROFESSIONAL BIO Putting thought and energy into preparing to write your professional bio pays big dividends. Like the resume you provide when you’ve applied to a company, your business plan that includes your professional bio will be shared with people you haven’t met. You want to be certain it provides a […]
WHY WRITE A BUSINESS PLAN? Your business plan is the tool that forces you to think through every aspect of your new business. It’s also a communication tool that you can use to show: Bankers – if you plan to take out a loan. Potential investors and venture capitalists – if you want to attract […]